The AI Amplification Effect

Why do some colleagues thrive with AI while others struggle?

The difference comes down to four distinct work styles: Analytical, Driver, Amiable, and Expressive. Each style interacts with AI differently—and understanding yours is the key to succeeding in AI-enabled workplaces.

Your work style is your AI superpower—and this book gives you the formula to maximize it.

Just as People Styles at Work and Beyond, DISC, and Surrounded by Idiots gave you frameworks for understanding colleagues, The AI Amplification Effect transforms how you work with AI.

With AI, we become MORE of our natural style: this is the AI amplification effect. The methodical person becomes exponentially more thorough. The decisive person achieves unprecedented speed. The collaborative person enables broader inclusion. The creative person explores vast new possibilities.

But amplification cuts both ways. Without strategic awareness, the same AI tools that multiply your strengths can also magnify your challenges—creating stress patterns that push you outside your zone of strength.

In this book, you'll discover:

• Your Zone of Strength

• Your Predictable Stress Patterns

• Strategic Tools That Work

• Successful Team Dynamics

• Expanding Your Range

Based on decades of validated organizational psychology research—the foundational work of David Merrill and Roger Reid that underlies Social Styles, DISC, and related frameworks—this book shows you how to turn your natural work style into sustainable competitive advantage.

While other AI books focus on technology, this one focuses on you—because your work style determines your AI success more than any tool.